our story

Join us as we embark on a sensorial journey that's both familiar and wonderfully unexpected.

"Coming from a traditional art school and design background, discovering perfumery was like finding a hidden color on the palette—one I never knew existed but instantly felt a deep connection with. Scent, I realized, is art that doesn't live on walls or sit on shelves. It's an art that breathes and moves with us, mingling with the air and skin, transforming the abstract into the intimately personal. It's a medium that allows us to wear our expressions, to carry our stories in fragrance. My journey into scent is more than exploration; it's a homecoming to a form of artistry uniquely mine, yet universally shared."

- Morgan Conner, Founder

MOCO Fragrances is an independent fragrance and design studio based in Indianapolis, IN. We're all about the magic of fragrance — the personal, nostalgic, and experience-enhancing kind. We're on a mission to create goods that are both timeless yet avant-garde, much like the art that fuels our inspiration. Join us as we embark on a sensorial journey that's both familiar and wonderfully unexpected.

Our beginning

In late 2018, MOCO emerged as a humble candle-making hobby in our founder's tiny apartment kitchen. A recent design school graduate fueled by a fervor for hands-on artistry, Morgan embarked on a journey to craft functional goods she could use for herself. Her entrepreneurial journey began on Etsy and selling at in-person craft markets.

Our founder

Morgan Conner, a trained graphic designer, established MOCO Fragrances in late 2018. As the creative force, she not only designs packaging, manages social media, and oversees daily operations but is also the nose behind our range of scents. While our team handles most product production, Morgan remains fully hands-on in crafting our perfumes.

Our fragrances

After mastering candle making, Morgan ventured into the art of creating fragrances from scratch, earning certifications in perfumery. At MOCO, we meticulously craft all scents in-house, infusing each fragrance with a unique perspective. Our unconventional approach blends design, fragrance, and sustainability to redefine the art of scent.